{"id":15840,"date":"2020-11-05T18:16:57","date_gmt":"2020-11-05T16:16:57","guid":{"rendered":"https:\/\/www.become.co\/blog\/?p=15840"},"modified":"2020-11-12T15:04:19","modified_gmt":"2020-11-12T13:04:19","slug":"most-successful-small-businesses","status":"publish","type":"post","link":"https:\/\/www.become.co\/blog\/most-successful-small-businesses\/","title":{"rendered":"The Most Successful &#038; Profitable Businesses of 2020"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">Despite the extraordinary challenges that transpired in 2020, many business niches still managed to <\/span><a href=\"https:\/\/www.become.co\/blog\/grow-profitable-business\/\"><span style=\"font-weight: 400;\">become successful and profitable<\/span><\/a><span style=\"font-weight: 400;\">. But what\u2019s their secret?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Knowing what worked in 2020 can help guide you aspiring successful entrepreneurs into 2021. Whether you\u2019re looking for ideas for starting a new business, have an existing business and need inspiration to grow or diversify, or even if you\u2019re simply getting a feel for which direction the entrepreneurial world is heading, then keep on reading for practical advice from small business experts on what the most successful businesses are and how to get there yourself.<\/span><\/p>\n\n<h2><span style=\"font-weight: 400;\">Most successful businesses have a plan<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">No matter the industry you\u2019re in or the type of business you have, whether it\u2019s online or offline, service or product based; you\u2019ll <\/span><a href=\"https:\/\/www.thebalancesmb.com\/why-write-a-business-plan-2948013\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">need a business plan to be successful<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A common misconception about business plans is that it\u2019s a once-off document that you show to investors when you\u2019re trying to raise capital, while in actual fact it&#8217;s a dynamic entity that helps shape your business and guides you through the inevitable changes and growth. Just as you wouldn\u2019t pilot a plane without a flight plan, so you should not take the risk of running a business without a specific yet flexible business plan.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What Corona has proven to us all, is that it\u2019s also important to have a contingency plan, a different way to do business should a crisis arise, as realized by so many small retailers were caught unawares and scrambled to get their stores online in 2020.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11074 size-full\" src=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1.jpg\" alt=\"Business plan\" width=\"1024\" height=\"499\" srcset=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1.jpg 1024w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1-300x146.jpg 300w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1-768x375.jpg 768w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1-1200x585.jpg 1200w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/01\/GettyImages-1087508446-1-554x270.jpg 554w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n\n<h2><span style=\"font-weight: 400;\">Most successful small businesses from 2020<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Although 2020 threw us all a major curveball, there were still many successes to be had. What would have succeeded pre-COVID may not necessarily have worked out well after the pandemic started but certain businesses managed to find their niche and become profitable during this topsy-turvy year. Certainly online businesses, businesses that support online businesses, or businesses that can be conducted virtually were better positioned to become the <\/span><span style=\"font-weight: 400;\">most successful businesses<\/span><span style=\"font-weight: 400;\"> because of lockdowns and public fear, but others still managed to prosper.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">1. Personal training<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In today\u2019s health-conscious culture, personal trainers can achieve success if they do the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Use online and social media marketing: <\/b><span style=\"font-weight: 400;\">you can always outsource to an online marketing guru so you can focus on your core strengths (pun intended!)<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Differentiate<\/b><span style=\"font-weight: 400;\">: offer a packaged solution instead of just training. For example, you could bundle your personal training services with healthy meal planning<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Target a niche:<\/b><span style=\"font-weight: 400;\"> yes, there are many personal trainers out there so claim your stake in a specific niche, such as postpartum women<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>Add value:<\/strong> a good example is to offer an in-studio babysitting service for moms who want to work out<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Offer remote training: <\/b><span style=\"font-weight: 400;\">especially important during the pandemic<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Create additional products<\/b><span style=\"font-weight: 400;\"> such as an online 6-week boot camp, ebooks, and so on<\/span><\/li>\n<\/ul>\n\n<h3><span style=\"font-weight: 400;\">2. Virtual assistant business<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As more and more of the working world becomes remote, so the demand for virtual assistants increases. As a virtual assistant, you can offer any number of services to your clients, anything from general administrative assistance to more specialized social media marketing, PR and email marketing. As a VA you can work as much or little as you would like by simply increasing your clientele.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">3. Graphic design<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Even with simple design tools such as <\/span><a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Canva<\/span><\/a><span style=\"font-weight: 400;\">, many business owners simply want to outsource to a pro. As an independent graphic designer, you can easily market your services on a site such as Fiverr or Upwork for specific projects or you could even become a full-time freelancer or contractor working with a specific business.\u00a0<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">4. Food trucks<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Even before COVID forced us to stay at home and shuttered restaurants, food trucks were increasing in popularity. People crave convenience and novelty in this world of over-abundance and overload. Food truck owners can enjoy the benefits of owning a restaurant without all the risks of high overhead costs. By differentiating as a specialty cuisine, food trucks have made their mark, for example, by specializing in vegan food or healthy, quick lunch options.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">5. Home improvement services<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Stay-at-home fever has driven many people to want to improve their homes so this has become one of the <\/span><span style=\"font-weight: 400;\">most successful businesses of 2020. It is also possible to consult remotely if you\u2019re an interior decorator during the lockdown, which means that your business could continue running during challenging times.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">6. Dropshipping<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Online shopping has always been on a growth path, but since the tumult of 2020 <\/span><a href=\"https:\/\/www.forbes.com\/sites\/johnkoetsier\/2020\/06\/12\/covid-19-accelerated-e-commerce-growth-4-to-6-years\/#41d5c23600fa\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">e-commerce growth has been accelerated by 4 \u2013 6 years<\/span><\/a><span style=\"font-weight: 400;\">. Dropshipping is a popular e-commerce model whereby the dropshipper essentially acts as the go-between for the supplier and the customer, and never actually holds the goods themselves.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are minimal risks and costs with dropshipping, as you only pay for the goods from the supplier once the customer has paid you. You also don\u2019t incur any shipping, logistics or storage costs, as the supplier delivers directly to the customer.\u00a0<\/span><\/p>\n<blockquote>\n<p><span style=\"font-weight: 400;\"><strong>Bonus Tip:<\/strong> If you have your dropshipping store through Shopify, you can easily track your profit and expenses and increase your store\u2019s profitability using a profit tracking app such as <\/span><a href=\"https:\/\/www.become.co\/shopify\/landing?utm_source=blog&amp;utm_medium=article&amp;utm_campaign=most-successful-small-businesses\"><span style=\"font-weight: 400;\">BeProfit<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<\/blockquote>\n\n<p><img decoding=\"async\" class=\"alignnone wp-image-15509 size-full\" src=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/10\/Group-14.jpg\" alt=\"shopify landing page\" width=\"1024\" height=\"568\" srcset=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/10\/Group-14.jpg 1024w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/10\/Group-14-300x166.jpg 300w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/10\/Group-14-768x426.jpg 768w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2020\/10\/Group-14-487x270.jpg 487w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n\n<h3><span style=\"font-weight: 400;\">7. Personalized products<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Consumerism has become so saturated that it\u2019s becoming increasingly difficult to differentiate. One way to do this is to offer customized products whether it\u2019s for shoppers, their friends, businesses, children, or even pets. Esty is a popular e-commerce platform for sellers of personalized and homemade products.\u00a0<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">8. Landscaping<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Even though there is generally a lot of competition in the landscaping industry because of the low barriers to entry, if you work hard, are creative and personable you can build yourself a loyal customer base. Labor costs and equipment costs may be high but there is always demand for gardening services as gardens grow and people generally don\u2019t have the time or inclination to maintain a functional and aesthetically pleasing garden.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">9. Life coaching<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Life coaches help their clients get clarity on their life\u2019s goals and steer them towards achieving them. This is one of the most successful small businesses for budding entrepreneurs as once you\u2019ve completed the course, you can start a very profitable business without overheads. With today\u2019s technology and in the current times, you can even run your business remotely, consulting with clients over Zoom. As a life coach, you can even expand your business by developing ebooks, courses, and other services and products that you can sell online.<\/span><\/p>\n\n<h3><span style=\"font-weight: 400;\">10. Instagram consulting<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019ve mastered Instagram for yourself, you can easily promote yourself as an Instagram Consultant and charge on a per-project or hourly basis. Many business owners don\u2019t know the nuances of hashtags, stories, profiles, and creating engaging content and ads so you can build yourself a list of clients and create a successful business.<\/span><\/p>\n\n<h2><span style=\"font-weight: 400;\">Business opportunities are plentiful\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you have the drive to start a business, the opportunities are plentiful and up for grabs. To maximize your chances of success, choose your business opportunity carefully based on:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Your skills<\/b><span style=\"font-weight: 400;\"> &#8211; it\u2019s easiest to start a business in an area with which you\u2019re familiar and that matches your skill set, for example, if you\u2019re a content writer you could start a freelancing business writing content for your own clients.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Your passion <\/b><span style=\"font-weight: 400;\">&#8211; nothing motivates quite like something you\u2019re passionate about. People also often have extensive knowledge of an area that interests them, so whether you\u2019re passionate about fashion, pets, kids or whatever else tickles your fancy, try see if there\u2019s a way to monetize it.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Demand<\/b><span style=\"font-weight: 400;\"> &#8211; even if there\u2019s a business niche that you\u2019re passionate about and for which you have all the right skills, it simply won\u2019t work if there\u2019s not enough demand.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Profitability <\/b><span style=\"font-weight: 400;\">&#8211; before you start any business analyze what the <\/span><a href=\"https:\/\/www.become.co\/blog\/profit-margin-formula\/\"><span style=\"font-weight: 400;\">profit margins<\/span><\/a><span style=\"font-weight: 400;\"> are so you can work out if the opportunity is worth your while.<\/span><\/li>\n<\/ul>\n\n<h2><span style=\"font-weight: 400;\">What to take into consideration\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As with any business, you need to do your homework before you begin if you want to become one of the <\/span><span style=\"font-weight: 400;\">most successful small businesses<\/span><b>. <\/b><span style=\"font-weight: 400;\">These are the most important steps to consider:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Conduct a <\/span><b>SWOT<\/b><span style=\"font-weight: 400;\"> analysis by examining your Strengths, Weaknesses, Opportunities and Threats<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Define and analyze your target market<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Study your competition to assess the demand for your product and service and how you can differentiate to claim your share of the market<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Calculate your set-up and operating costs as well as your selling price so you can estimate your profit margins<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Get all your ducks in a row by listing all the legal, accounting, and admin tasks you\u2019ll need to complete<\/span><\/li>\n<\/ol>\n\n<p><span style=\"font-weight: 400;\">Becoming the owner of a successful business doesn\u2019t happen overnight, but it\u2019s definitely achievable. Keep your chin up (with your mask on of course!), decide what business you want to pursue, and persevere because there\u2019s only one direction for businesses to go in 2021 and that\u2019s up!<\/span><\/p>\n<p><a href=\"http:\/\/www.become.co\/apply\/?k=blogbanner\"><img decoding=\"async\" class=\"alignnone wp-image-11323 size-full\" src=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1.jpg\" alt=\"Compare business loan offers\" width=\"1024\" height=\"329\" srcset=\"https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1.jpg 1024w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1-300x96.jpg 300w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1-768x246.jpg 768w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1-1200x385.jpg 1200w, https:\/\/www.become.co\/blog\/wp-content\/uploads\/2019\/08\/Frame-7-3-1-604x194.jpg 604w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Despite the extraordinary challenges that transpired in 2020, many business niches still managed to become successful and profitable. But what\u2019s their secret?\u00a0<\/p>\n","protected":false},"author":1,"featured_media":15833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,114,1,12],"tags":[18,450],"class_list":["post-15840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aus-resources","category-small-business-wisdom","category-uncategorized","category-us-resources","tag-businessadvice","tag-small-business-success"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Most Successful &amp; Profitable Businesses of 2020 - Business Funding Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.become.co\/blog\/most-successful-small-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Most Successful &amp; Profitable Businesses of 2020 - Business Funding Blog\" \/>\n<meta property=\"og:description\" content=\"Despite the extraordinary challenges that transpired in 2020, many business niches still managed to become successful and profitable. 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